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Concealer

A concealer or color corrector is a type of cosmetic that is used to mask dark circles it can also hide the blemishes when you draw or doing your eyebrows and it can hide the black spots on your face, age spots, large pores, and other small blemishes visible on the skin. It is similar to foundation, but thicker and used to hide different pigments by blending the imperfection into the surrounding skin tone. Both concealer and foundation are typically used to make skin appear more uniform in color. These two types of cosmetics differ in that concealers tend to be more heavily pigmented, though concealer and foundation are both available in a wide range of opacity. Concealer can be used alone or with foundation. It comes in different forms from liquid to powder. The first commercially available concealer was Max Factor's Erace, launched in 1954. Camouflage makeup is a much heavier pigmented form of concealer. It is used to cover serious skin discolorations such as birthmarks, scars and vitiligo. Concealer is available in a variety of shades.

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Shiseido

Shiseido Company, Limited (Japanese: 株式会社資生堂, Hepburn: Kabushiki-gaisha Shiseidō, pronounced [ɕiseꜜːdoː]) is a Japanese multinational cosmetic company. Its product categories consist of: skin care, makeup, body care, hair care and fragrances. It is one of the oldest cosmetic companies in the world. Founded in 1872, the company celebrated its 150th anniversary in 2022. It is the largest cosmetic firm in Japan and the fifth largest cosmetic company in the world. In Japan, Shiseido is available at cosmetic counters at selected department stores and most pharmacies (also known as "drug stores" in Japan). The company owns numerous brands and subsidiaries worldwide, in addition to its founding label. The company is headquartered in Tokyo, and is traded on the Tokyo Stock Exchange.

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